Wellist · Wed, Apr 14, 2027 · Miami

The Wellist
Creator Summit

The creators advancing the next era of wellness brands. One day. One table. The Cannes Lions of wellness.

100M+

Combined reach

One day

April 14, 2027

One table

Miami

By invite

or Premier Pass

The Thesis

Creators don't just market.
They build.

The modern wellness brand is creator-born — supplements, devices, protocols, studios, media. The Creator Summit is the one day each year the people building those companies sit shoulder to shoulder with the voices advancing what wellness means next.

No intermediaries. No keynote theatre. Unscripted access between the people who move culture and the companies behind it.

Why now

The shift to creator-led wellness.

01

Creators are the new category builders.

The decade's defining wellness brands didn't start on a shelf. They started on a feed, a podcast, a protocol.

02

Audience is the new distribution.

Owned reach compounds. Trust compounds faster. The creators on this list move markets in a single post.

03

Wellness is a content category before it is a retail category.

Education sells the bottle, the device, the membership, the stay. The story is the product.

Why Creators, Why Now

Creators aren't a marketing channel. They're the market.

$480B

Projected size of the creator economy by 2027

Source: Goldman Sachs

$150B+

Projected social commerce revenue by 2029

Source: Statista

49%

Of consumers purchase through creator posts regularly

Source: Sprout Social

78%

Feel more confident in a purchase after seeing creator content

Source: Bazaarvoice

88%

Trust recommendations from people they know more than any other channel

Source: Nielsen

The Assembly

The most consequential voices in wellness — alongside the brands, media, and agencies building what comes next.

LongevityScienceFitnessConsumer HealthTravelLifestyleMental HealthFood & BeverageBeautyCulture

Who it's for

If you're a creator, a creator-led brand, or you build alongside creators — you need to be here.

Creators

Advancing the cultural conversation around wellness.

Creator-led brands

Built from the audience up — supplements, devices, studios, protocols.

Operators & partners

The brands, agencies, and platforms building alongside creators.

The Program

Wednesday, April 14, 2027

Sessions subject to change · final agenda announced January 2027

9:00
Morning activation
10:00
Opening keynote
10:30
Panel 1
11:30
Hang-out block
1:00
Lunch
2:00
Panel 2
3:00
Press + Content Moment
4:30
Closing conversation

Within Wellist

The media engine of the week.

Mon – Sun

Wellist Week

Miami's wellness week

Wed

Creator Summit

The media engine

Thu – Fri

The Forum

Core B2B conference

TBA

The Wellies

Oscars of wellness

Access

By invitation. And by Premier Pass.

The day is intimate by design. Seats are reserved for invited creators, creator-led brands, sponsoring partners — and Wellist Premier Pass holders.

Path 1

Brand Access

30 brand partners will gain access to the day. Be one of the companies at the table.

Brand Access

Path 2

The Premier Pass

The Premier Pass is the only public access to the Creator Summit — and includes The Wellies, The Forum, and the full week.

Get Premier Pass

Sponsor

A limited number of brands sponsor the Summit each year.

Category exclusivity available. If your brand belongs at this table, get in touch.

Sponsor the Summit

The media engine of Wellist.

One day. One table. The next era of wellness brands.